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- Customers found it easier to navigate the website, resulting in increased sales of flash memory, hard drives, and notebooks.
- The integration of the color red from the brand identity resonated with customers, conveying a sense of courage and trust.
- High-quality product images enhanced the overall shopping experience, leading to higher customer satisfaction.
- The dedicated discounts section with its color scheme contributed to a boost in sales by creating a sense of value and urgency.
- In conclusion, Raika Collection of Stores successfully revamped its online store, aligning it with its new focus on flash memory, hard drives, and notebooks. By prioritizing customer insights and employing a strategic design approach, they significantly improved the online shopping experience, resulting in increased sales and enhanced customer satisfaction.
